Web Statistics
Having a well written, content rich, optimised site attracting plenty of visitors is one thing, but without quality statistic reporting how do you judge your success?
Website statistics come in several levels from the basic number of visitors to your site, to links used, where they came from, where they went and what they purchased. In addition to monitoring the comings and goings within your site the statistics can also monitor external advertising, EZine and Pay Per Click campaigns.
Basic Statistic Packages
Hotel-Traffic.com offer a number of different statistic packages, providing a variety of different reporting combinations, frequency and depth. Prices vary in line with the types of reports, frequency and quantity of traffic.
- site hits
- unique visitors
- visitor breakdown (country, browser, resolution)
- popular pages
- popular routes (order of page visits)
- site stickiness (time spent on site)
- page stickiness (time spent on individual pages)
- referring websites
- referring search engines
- referring search terms
E-Commerce Reporting
Hotel-Traffic.com also provide indepth reporting on e-commerce sites. Using a complex array of campaign monitoring, it is possible to analyse revenue earned for various paid and free traffic sources allowing you to decide the best marketing for the best ROI (return on investment).
- overall revenue
- individual campaign traffic
- individual campaign revenue
- average order size
- revenue per visit
- number of visits before purchase